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✦ Case Study · JCN Motors

Five brands. One AI sales agent.

One of Guatemala's most established multi brand automotive distributors. Five brands, thousands of inbound leads a month, a CRM nobody was updating.

The Problem

Thousands of leads. Zero visibility.

JCN Motors distributes five automotive brands across Guatemala. Pickups, hybrid SUVs, commercial trucks, motorcycles. Hundreds of inbound WhatsApp leads every week across five brand accounts, with human reps answering some, missing others, and never logging the rest.

The leadership team knew leads were leaking. They just couldn't see where, when, or how much.

The Build

Shipped in four weeks.

Ali live on WhatsApp handling lead qualification, test drive scheduling, and financing conversations
Kommo CRM with 6 pipelines, 16 custom fields, 13 tags mapped to the real JCN sales flow
Claude Haiku 4.5 agent trained on each brand's specs, pricing, and inventory
Guatemalan Spanish tuning with real dealership tone and objection handling
Full demo suite on a dedicated VPS with executive dashboard, commercial proposal, monthly report template
n8n cloud workflows wired into the CRM for follow-ups and escalation
The Agent

Ali. Running live.

Axon/ Ali
Search conversations, leads…⌘ K
Live · 24/7
AC
Inbox · live

28 active · 287 today

avg 9.4sbooked 38recovered $184K
Channel
WhatsApp
Investor
9:41
MT
Mariana Torres
en línea
Hola, vi el anuncio del apartamento en Zona 14. ¿Hay visita el sábado?10:41
Hola Mariana 👋 Sí, sábado 10 a.m. ¿Para uso propio o inversión?10:41
Inversión. Busco rentar10:42
Perfecto. Tengo 3 unidades · renta proyectada $1,400–$1,800/mes. ¿Te agendo la visita?10:42
Sí, agéndamela10:42
Listo ✓ Sábado 10:00. Calendar invite ya te llegó. Te mando el spec de las 3 unidades.10:42
Mensaje
Lead score
92/ 100
Ali · action taken
Meeting booked · Google Calendar