Skip to content
✦ Case Study · La Estancia

19 restaurants. One booking engine that never sleeps.

A Uruguayan steakhouse chain running in Guatemala since 1974. Every private event used to start with a phone call and a maybe. Now it starts with an instant quote.

The Problem

Every event started with a maybe.

La Estancia has run steakhouses across Guatemala since 1974 — 19 locations today, most with their own private event rooms. Until this year, booking one of those rooms meant a guest calling or walking in, a staff member writing it down, and someone getting back to them, eventually, with a price. There was no way to see which of the 19 locations had a room open on a given date, and no way to quote a customer on the spot.

Leadership wanted every location bookable in real time — without asking 19 restaurant teams to learn a new system overnight.

The Build

One events platform, live across all 19 locations.

Real-time events platform live across all 19 locations, tracking availability for 40+ private event rooms automatically
AI concierge on WhatsApp that answers event inquiries instantly, quotes real menu pricing, and books the room — 24/7, no staff required
Every inbound inquiry automatically becomes a tracked lead, so nothing falls through the cracks between a phone call and a follow-up
Branded PDF quotes generated and sent automatically the moment a customer asks
Staff console giving every location's events team a live pipeline view, replacing paper intake forms
Automated payment tracking, from deposit confirmation to the day of the event
By The Numbers
Locations
0
Event rooms live
0
Quote response
Instant
Weeks to launch
<0
The Result

From same-day maybe to an instant yes.

What used to take a phone call and a callback now happens in the time it takes to send a WhatsApp message. All 19 La Estancia locations run off the same live calendar, every inquiry is captured automatically, and quotes go out with real menu pricing in seconds instead of hours.